The Team & Associates

Charlotte Sykes, Founding Director CWR Consultancy

1:1 and Team Coach, Facilitator & Trainer, People Strategy Consultant

I am an experienced founder, director and coach with extensive expertise in 1:1 coaching, leadership coaching, team facilitation and organisational culture consultancy support. I deliver bespoke coaching, training and strategic advisory support to senior leaders, management teams, professionals and organisations throughout the Midlands and the UK. I am known for a warm, pragmatic and values-led coaching style that builds clarity, confidence and sustainable behavioural change. My Professional Qualifications include: 

•    Accredited Coach with the Association for Coaching

•    Registered Professional with the Career Development Institute 

•    MOE certified Coach

•    Level 6 Qualified Careers Coach 

•    REC Qualified Recruiter

•    Governor for a large MAT trust school in Northamptonshire

•    Delivery partner & Industry Partner for the Careers & Enterprise Company

Tracey Clay, Founder of Pivotal Partnerships Ltd

People Strategy Consultant, Accredited Coach & Emotional Intelligence ECR Practitioner

I work with leaders, teams, and individuals who want to get the very best out of themselves and the people around them. With over 20 years in the recruitment and people industry, I understand what truly drives performance, culture, and growth – it’s Emotional Intelligence.

As an accredited coach and Emotional Intelligence practitioner with RocheMartin, I help people build the awareness, confidence, and connection that transform how they lead, collaborate, and succeed. I specialise in Developing Emotional Intelligence in leaders, individuals and teams - 1:1 - Team & Group Performance & Executive Coaching - Tailored organisational strategy & consultancy in People, Performance & Growth

• Accredited ECR Emotional Intelligence Practitioner with RocheMartin

• Certified Action Learning Sets (ALS) Facilitator

• Accredited Performance & Exec Coach – CfPAC & ILM

• REC Fellow and qualified recruiter

Alice Cooper, Founder of Cranford Coaching

Coaching, Governance & Leadership

Alice had a successful career in professional and financial services leading projects and teams in Risk, Audit, Strategy, Change & Governance before refocusing on People, Leadership & Governance as a freelance coach, and a Non-Executive Director across a range of sectors. This strong commercial background and experience around the Board table combines well with her naturally collaborative style and coaching skills, and her passion for developing leaders and setting up organisations to perform at their best.

She is skilled at helping you pause, step back a little, and reflect on whether your People, their Skills and your Governance structures are all in the best place for what you want to do next. She is also ideally placed to be able to support with recruitment to senior roles, and projects in coaching and development, cultural change and organisational/Board governance.

• ILM Qualified Executive & Career Coach

• Experienced Non-Executive Director in Corporate, Public and Charity sectors

• Experienced Facilitator and Trainer

• Fellow of Institute of Chartered Accountants

‍ Ruth Forster, Founder of Wagstaff Recruitment & Careers Coaching ‍

Leadership Recruiter & Leadership Coach‍ ‍

Ruth Forster has over 30 years’ experience working with engineering and manufacturing organisations across the UK, USA and Europe. As Founder of Wagstaff Recruitment and Careers Coaching, she partners with leaders and teams to recruit, retain and develop talent, while supporting individuals to build confidence, clarity and capability. Her work combines practical business insight with coaching expertise to create progress that lasts.‍ ‍

• MA Career Development & Coaching

• Registered Career Development Professional (CDI)

• Certified DiSC Trainer

• FREC (Registered Recruiter and Professional Fellow)

Phillippa Hart, MD Hart Training & Recruitment

Leadership Coaching & Facilitator

With over 24 years as Founder & Director of Hart Training & Recruitment, I specialise in guiding professionals and organisations through midlife career transitions, leadership development, and strategic change. My expertise is in supporting directors, entrepreneurs, and senior teams to navigate crucial business moments with clarity, confidence, and vision. By combining effective recruitment strategies, leadership coaching, and a trusted network of associates, I deliver tailored solutions that cultivate authentic leadership, team resilience, and long-term growth. Clients benefit from a genuinely personal and experienced approach, wholly dedicated to their individual goals and ongoing success.

• Certified Business Coach

• NLP Business Master Practitioner

• Qualified Trainer & Facilitator ( CIPD Qualified )

• Chair of the Lichfield Soroptimists, supporting women and girls through education, empowerment, and opportunity

  Fiona Campbell Arrand, Founder: The Professional Growth Company

Business Coaching, Leadership Development and NLP (Neuro Linguistic Programming)

With an extensive background in Business Coaching, Leadership Development and NLP (Neuro Linguistic Programming) for business, I specialise in equipping leaders, women and small business owners with the NLP, coaching and meta-skills required to lead confidently in an AI-supported workforce.

Using practical communication strategies and applied NLP tools, I help individuals and organisations think more clearly, adapt more effectively and lead with authenticity. This approach strengthens confidence, builds trust and develops the behavioural agility needed to thrive in today’s fast-changing, technology-enabled environment.

• ANLP Accredited NLP Business Coach Trainer

• Leadership Development Facilitator

• Executive and Professional Growth Coach

• Author ‘Working with Trust’

Vanessa Farquharson, Managing Partner Viridis Communications & Coaching

Team dynamics, Personal Development and Facilitation

For over 25 years, Vanessa has had a front-row seat to the challenges of human connection in the fast-paced world of hospitality and media, leading teams and partnering with world-class organisations like BBC, National Geographic, Walt Disney and IHG.

Using her corporate experience, alongside the power of people dynamics tools like the Myers-Briggs Type Indicator (MBTI®), she supports leaders and individuals to turn a standstill into genuine, joyful progress. Specialises in Team dynamics - Personal Development - Facilitation

• Certified Myers Briggs MBTI ® Practioner for individual and team development

• Corporate & Marketing Communications Strategist

• Systemic Coach for Sales & Marketing Teams

• Certified Graphic Facilitator